Weekly Digital News Update 7th Sept Google Offline Conversion Tracking Completing the sales circle between online marketing and offline sales is the nirvana of digital marketing campaigns. Being able to show what sales and revenue online campaigns are driving offline
Gartner recently posted a great interactive map of the Digital world, static image below. The interactive version is here. If you sign up there is also a video to accompany the map.
People commuting to work in the morning, on the bus, on the train, in the car. How has this activity changes over the past 20 years? More people on buses, or trains? Perhaps, but what do these commuters do on
June 28th 2013 – Have you noticed anything different about Google’s Search Engine Results Pages (SERP) this week? We’re used to seeing Organic sitelinks, i.e. the example of a search on John Lewis below shows 6 organic sitelinks. Google’s Organic
Authorship could become the most important factor for ranking – Eric Schmidt SMX Advanced 2013 Google Author Ranking Google is intent on pushing the most relevant, useful and cited content on the web. One way of doing this is to